Further intricate unfoldings of the cultural revelation of the religion of globalization appear with the McDonaldization of the world, closely pursued by KFC and Burger King. What these fast food monopoly capitalist corporations have in common with Pepsi and Coca Cola is the refined art of creating and altering the food tastes of the indigenous populations in developing countries. They effect a smooth strategy. U.S. soft drink monopolies undercut prices of locally brewed soda pop, purchase a monopoly on the coin soda dispensing machines in a country, and flood the market with massive advertising linking their product with youth, sex, sports, and happy faces.--Dwight N. Hopkins, Heart and Head: Black Theology—Past, Present, and Future (New York: Palgrave, 2002), 151-152.
Dr. Hopkins teaches theology the University of Chicago Divinity School.
I put this in my dissertation this morning. Black liberation theology, alive and well, seems to be against economic development in Third-World contries.
I had no idea that US companies actually had special magic powers to control people. Pretty demonic, huh?
Posted by anthony at November 23, 2004 09:37 AM